Still be aware of pressing issues this Homecoming week
Staff Report
October 17, 2017
When hard times come upon us, people are often asked to step up and do more than they usually do to continue to make sure everything functions smoothly. It can be easy to ignore things that are not as they should be during Homecoming week. After all, it is a time for celebrating school pride and relieving...
Marketing shows progress after town halls
Chrissy Miller, News Editor
September 7, 2017
After the Town Hall marketing meetings, the Thorburn group, working in conjunction with a group of Eastern’s administration and faculty, has taken people’s feedback and is planning on moving forward with marketing initiatives. Eastern hired the Thorburn group to help with its marketing efforts....
Brand ideas revealed to campus
Chrissy Miller, News Editor
August 31, 2017
The rough draft for the new Eastern marketing initiative was revealed by Eric Sickler, vice president of client services for the Thorburn Group, at open Town Hall marketing meetings Wednesday. The initiative consisted of many pieces including four pillars, brand character, centering idea and media...
Town Hall meetings set to reveal marketing plan
Chrissy Miller, News Editor
August 29, 2017
To show the progress being made by the Thorburn Group and gain community feedback, Eastern’s recently-hired professional marketing partner, Town Hall meetings are scheduled for Wednesday and Thursday. The meetings are set for 10 to 11 a.m. and 2 to 3 p.m. on Wednesday and 9:30 to 10:30 a.m. and...
