CUPB discusses stats, strategic plan

Online Eastern statistics for 2011 were presented to the Council on University Planning and Budget on Friday.

Robert Martin, the vice president for university advancement, said the Eastern website had 1.4 million unique visitors from 199 countries during the fall semester.

President Bill Perry’s website has gained about 5,000 views compared to 2010, and his “Eastern Ways” blog has increased the viewing traffic, Martin said.

“The president has had 3,239 hits on his blog so far and has driven more people to his webpage,” Martin said. “In 2010, he had almost 3,000 hits and now he has more than 8,000 people coming to his webpage.”

Martin also said the views to the Eastern admissions webpage have decreased.

The views to the admissions webpage decreased about 16,000 views to 248,000, Martin said during the meeting.

“Also, the mobile visits to the Eastern webpage are up tremendously by 82,000 mobile clicks,” Martin said.

The Facebook page for the university has 10,636 friends who have posted 25,706 stories about the university, he said.

Martin said Eastern’s fan growth has increased 16.8 percent in the last six months.

“The fastest growing demographics are females ages 45 to 54, and the most visible active demographics are females ages 18 to 24,” Martin said.

William Weber, the vice president for business affairs, spoke about the latest draft of the Strategic Plan that was released on Jan. 12. The first draft was released on Dec. 8.

“With each iteration, the plan is getting stronger and better, and I have been incorporating feedback as I have received it so my intent right now is to crank out a fourth draft,” Weber said. “My main goal on the fourth draft is to elaborate on estimated costs that are scattered throughout the document and provide more detail on how these costs are covered and derived.”

Weber approached several governance groups for feedback on the Strategic Plan including: the CUPB, the Staff Senate, the Faculty Senate, and the Civil Service Council.

Three open sessions are available this week for the campus community to provide any last-minute feedback on the Strategic Plan.

A session is available at 3:30 p.m. today in the Paris Room of the Martin Luther King Jr. University Union.

The other two sessions are at 9 a.m. and 11 a.m. on Wednesday in the Paris Room.

After these sessions, a fifth and final draft will be created and presented to the Board of Trustees at its meeting at 1 p.m. on Friday in the Grand Ballroom of the Martin Luther King Jr. University Union, Weber said.

The Council also welcomed Christine Edwards, a new member during the meeting.

Edwards said she came to Eastern about six months ago and has been serving as a scholarship coordinator in the Office of Financial Aid.

She is also a member of the Staff Senate, and she said she volunteered to become a representative on the CUPB.

“It is great to see some new and familiar faces and to be a part of such a diverse group,” Edwards said.

Rachel Rodgers can be reached at 581-2812 or [email protected].