“What is it that you want for your life?”

This was a question raised by Ken King, the speaker for one of the marketing week events, “The Right Fit.”

An estimated 50 students who attended the seminar Tuesday for “Finding the Right Career for the Employer” had to answer this question for themselves and were encouraged to remember it when they go for their first job interview.

King, a marketing investor for the Edward Jones Corporation, was speaking to students about how to look for their first job once they finish college.

One of the points he made in his speech was how important it is to plan retirement right now. King said that it is good to make an estimation about how many years students want to work and for how long each day.

King also addressed being prepared for the fact that looking for the first job could be very difficult and to make as few sacrifices in your personal life as possible. He said that it is important not to let your job become your entire life, especially if you have a family at home.

He started the program by giving a brief background about Edward Jones, a company which started in St. Louis and has spread rapidly across the Midwest. He pointed out that the corporation was voted the number one company to work for by Fortune Magazine.

King said this title means the company has a lot to live up to as far as proving it deserves such a big honor. He also gave background on what he does personally in the marketing field.

After his presentation, King opened the floor for questions about anything in his speech, which some of the students later described as very informative and well explained.

“One of the things I would want to reinforce to the students is to never lose sense of their worth and value of what they can bring,” King said after the program. “The quality of education that they will leave (Eastern) with is going to be a very valuable offering that they have to the business environment.”

He explained that students should do the hard work of understanding themselves and the company they work for so they will have a good fit with the company.