The Daily Eastern News

Marketing budget aims to brand Eastern

Logan Raschke, Managing Editor

November 4, 2019

*Editor’s Note: This is the first of two stories following up on CUPB’s Nov. 1 meeting. This story details Josh Norman’s presentation on the university’s strategic enrollment planning and marketing budget allocations. The next story will detail Paul McCann’s presentation on FY20/21 budgets....

Marketing workgroup talks branding issues

Cassie Buchman, News Editor

October 26, 2016

  Workgroup no. 6, which is looking at university marketing and branding, talked about the issues relating to creating a brand at their meeting Wednesday. In their recommendations, the group is considering the organizational structure of marketing, the sharing of information across campus...

Marketing workgroup talks communication

Cassie Buchman, News Editor

October 20, 2016

Workgroup No. 6, charged with marketing and university branding, talked about communicating throughout marketing areas effectively with the resources they have at their meeting Wednesday. Communication studies professor Chigozirim Utah said some ideas they had previously are bound by resources. Christy...

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