FEATURE PHOTO: Designing for the Bookstore

Evan+Boggs%2C+senior+graphic+design+major+and+head+of+graphic+design+at+Eastern%27s+Bookstore%2C+scrolls+through+advertisements+he+has+created+for+the+store+Wednesday+afternoon.
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FEATURE PHOTO: Designing for the Bookstore

Evan Boggs, senior graphic design major and head of graphic design at Eastern's Bookstore, scrolls through advertisements he has created for the store Wednesday afternoon.

Evan Boggs, senior graphic design major and head of graphic design at Eastern's Bookstore, scrolls through advertisements he has created for the store Wednesday afternoon.

Logan Raschke

Evan Boggs, senior graphic design major and head of graphic design at Eastern's Bookstore, scrolls through advertisements he has created for the store Wednesday afternoon.

Logan Raschke

Logan Raschke

Evan Boggs, senior graphic design major and head of graphic design at Eastern's Bookstore, scrolls through advertisements he has created for the store Wednesday afternoon.

Logan Raschke, Editor-in-Chief

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Evan Boggs, senior graphic design major and head of graphic design at Eastern’s Bookstore, scrolls through advertisements he has created for the store Wednesday afternoon.

Boggs said he designs advertisement campaigns for products the Bookstore sells, like Apple devices and Beats headphones for example.

He said something he appreciates about Eastern’s Bookstore is how much creative freedom he has in designing the ads.

Some universities that allow its students to create advertising and marketing materials for the school limit what the final products can be by requiring students to use templates instead of making their own unique pieces, he said.

With it being summer for the Bookstore, Boggs said his next big project is setting up marketing materials, like posters and flyers, for the influx of students that will come in the fall.

“Summer is mainly about getting ready for orientation and new, incoming students; getting set up with things that promote our store for when the fall roles around and we have freshmen here coming in and wondering what we do here,” he said.